Madden Advisory Services, Inc. (Jacksonville)


Madden Advisory Services, Inc. is a large advisory firm based in Jacksonville. It manages $291.53 million of regulatory assets for 788 client accounts. It has been registered with the SEC as an adviser since 2005 and has operated in the jurisdictions of Florida, Georgia, and Louisiana.

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Madden Advisory Services provides financial planning services, portfolio management for individuals and small businesses, and pension consulting services. It prepares financial plans for more than 25 clients. On top of advisory services, the firm doesn't engage in other business activities.

Madden Advisory Services: assets under management

The assets under management (AUM) of Madden Advisory Services, Inc. is $291.53 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 400% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $291.53 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $369.96 thousand each.
Madden Advisory Services has custody of $71.68 million in cash and securities for 1 client in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 82% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 7% of the firm’s portfolio. Investments in investment grade corporate bonds form 5% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Madden Advisory Services, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Harry Goodwin Madden serves?

The firm provides services to individuals, charitable organizations, high net worth individuals, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Harry Goodwin Madden is high net worth individuals with 65 clients and $163.08 million of assets under management. Among the 10 most similar advisory firms, Madden Advisory Services has the 5th highest percentage of high net worth individuals out of all clients.


The amount of regulatory assets under management is $291.53 million for 114 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Madden Advisory Services doesn't advise any private funds.

Careers at Madden Advisory Services, Inc.

The company employs 7 people that are either part- or full-time employees. 43 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Harry Goodwin Madden has been acting as President since 1 Oct 2004. Monique Renee Maddenbray joined the executive team most recently as the Chief Operations Officer/Chief Compliance Officer.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Monique Renee Maddenbray President 1 May 1998 25% - 50% 2741586
Harry Goodwin Madden Secretary/treasurer 1 May 1998 50% - 75% 811628
Monique Renee Madden Bray President 1 May 1998 25% - 50% 2741586
Harry Goodwin Madden Ceo/chief compliance officer/president 1 Oct 2004 75% - 100% 811628
Monique Renee Maddenbray Chief operations officer/chief compliance officer 1 Oct 2004 25% - 50% 2741586
Monique Renee Madden Bray Chief operations officer/chief compliance officer 1 Oct 2004 25% - 50% 2741586

Based in Jacksonville

The principal office where Madden Advisory Services, Inc. performs its advisory services is located at 5200 Belfort Road, Jacksonville, FL 32256, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 904-296-1127 or by fax 904-296-1135. The normal business hours are 9:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at maddenadvisory.com/.