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Last updated: 3 July 2019 at 2:53am EST

Barbara Baekgaard Net Worth




The estimated Net Worth of Barbara B. Baekgaard is at least $159 Million dollars as of 28 March 2014. Ms. Baekgaard owns over 2,253 units of Vera Bradley Inc stock worth over $142,229 and over the last 14 years she sold VRA stock worth over $158,241,625. In addition, she makes $862,233 as Co-Founder and Director at Vera Bradley Inc.

Ms. Baekgaard VRA stock SEC Form 4 insiders trading

Barbara has made over 3 trades of the Vera Bradley Inc stock since 2010, according to the Form 4 filled with the SEC. Most recently she exercised 2,253 units of VRA stock worth $10,702 on 28 March 2014.

The largest trade she's ever made was selling 2,733,400 units of Vera Bradley Inc stock on 26 October 2010 worth over $43,734,400. On average, Barbara trades about 298,222 units every 69 days since 2010. As of 28 March 2014 she still owns at least 29,943 units of Vera Bradley Inc stock.

You can see the complete history of Ms. Baekgaard stock trades at the bottom of the page.





Barbara Baekgaard biography

Barbara Bradley Baekgaard serves as Co-Founder, Director of the Company. Ms. Baekgaard co-founded Vera Bradley in 1982. From 1982 through June 2010, she served as Co-President. In May 2010, she was appointed Chief Creative Officer. In, 2017, Ms. Baekgaard became emeritus from the Chief Creative Officer role when Beatrice Mac Cabe assumed that role. She still serves as an active brand ambassador with the Company. She also currently serves as a board member of the Indiana University Melvin and Bren Simon Cancer Center Development Board and the Vera Bradley Foundation for Breast Cancer. As Co-Founder of Vera Bradley, Ms. Baekgaard serves a key leadership role on our Board of Directors and provides the Board with a broad array of institutional knowledge and historical perspective. Since our founding, Ms. Baekgaard has provided leadership and strategic direction in our brand’s development by providing creative vision to areas such as marketing, product design, assortment planning and the design and visual merchandising of our stores.

What is the salary of Barbara Baekgaard?

As the Co-Founder and Director of Vera Bradley Inc, the total compensation of Barbara Baekgaard at Vera Bradley Inc is $862,233. There are 3 executives at Vera Bradley Inc getting paid more, with Robert Wallstrom having the highest compensation of $2,691,300.



How old is Barbara Baekgaard?

Barbara Baekgaard is 81, she's been the Co-Founder and Director of Vera Bradley Inc since 2017. There are 3 older and 24 younger executives at Vera Bradley Inc. The oldest executive at Vera Bradley Inc is Patricia R. Miller, 83, who is the Co-Founder.

What's Barbara Baekgaard's mailing address?

Barbara's mailing address filed with the SEC is 2208 PRODUCTION ROAD, , FORT WAYNE, IN, 46808.

Insiders trading at Vera Bradley Inc

Over the last 14 years, insiders at Vera Bradley Inc have traded over $954,596,100 worth of Vera Bradley Inc stock and bought 4,037,085 units worth $55,862,253 . The most active insiders traders include Patricia R. Miller, P. Michael Miller, and Barbara B. Baekgaard. On average, Vera Bradley Inc executives and independent directors trade stock every 12 days with the average trade being worth of $670,885. The most recent stock trade was executed by Mary Lou Kelley on 8 December 2023, trading 33,500 units of VRA stock currently worth $251,585.



What does Vera Bradley Inc do?

welcome into our world, where we believe in making every day beautiful! at vera bradley, we believe beauty has a unique power to inspire and improve the quality of women's lives. too often, beauty gets mistaken for something lofty or perfect. something that lives in grand gestures or for a special, elite few. we believe beauty is so much more than what you see on the surface. beauty belongs everywhere, and is especially moving when it appears in places you wouldn't think to look and in situations you wouldn't expect to find it. and let's face it — we know it can make the difference between an ordinary day and an extraordinary one. meaningful beauty has been woven into the fabric of our company since day one. let's flash back to day one, when the idea for this company was born in one of the most un-beautiful places in the world: the airport. we brought beauty to women travelers with inspired and feminine luggage, and the brand grew rapidly and organically from there — from friends and f



What does Vera Bradley Inc's logo look like?

Vera Bradley Inc logo

Complete history of Ms. Baekgaard stock trades at Vera Bradley Inc

Date
#
Company
 Insider
Trans.
Transaction
 Shares Price per share Total value Shares after Source
28 Mar 2014 VRA Vera Bradley Inc Barbara B. Baekgaard
Director
 Option 2,253 $27.23 $61,349
28 Mar 2014
29,943 ↗
19 Apr 2011 VRA Vera Bradley Inc Barbara B. Baekgaard
Director
 Sale 2,632,350 $43.50 $114,507,225
19 Apr 2011
8,810,469 ↗
26 Oct 2010 VRA Vera Bradley Inc Barbara B. Baekgaard
Director
 Sale 2,733,400 $16.00 $43,734,400
26 Oct 2010
11,442,819 ↗


Vera Bradley Inc executives and stock owners

Vera Bradley Inc executives and other stock owners filed with the SEC include: