Wise Planning, Inc. (Seattle)

Name: Wise Planning, Inc.
Address: 5954 Kirkwood Pl N, Seattle, WA, 98103
Telephone: 847-834-9473

Wise Planning, Inc. is a large advisory firm based in Seattle. It manages $210.86 million of regulatory assets for 441 client accounts. It has been registered with the SEC as an adviser since 2019 and has operated in the jurisdictions of California, Illinois, Washington, and Wisconsin.

Wise Planning provides financial planning services, portfolio management for individuals and small businesses, pension consulting services, and educational seminars and workshops. It prepares financial plans for more than 100 clients. On top of advisory services, the firm doesn't engage in other business activities.

Wise Planning: assets under management

The assets under management (AUM) of Wise Planning, Inc. is $210.86 million. The company doesn't manage any assets belonging to foreign clients.

Wise Planning has custody of $14.65 million in cash and securities for 9 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 58% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 15% of the firm’s portfolio. Investments in other assets form 13% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Wise Planning, Inc. for their services and products based on hourly charges and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Wise Planning serves?

The firm provides services to individuals, high net worth individuals, and pension and profit sharing plans. The largest group of clients of Wise Planning is high net worth individuals with 63 clients and $177.18 million of assets under management. Among the 11 most similar advisory firms, Wise Planning has the 4th highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $210.86 million for 131 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Wise Planning doesn't advise any private funds.

Careers at Wise Planning, Inc.

The company employs 4 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 4 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Deborah Rose Wise	President and chief compliance officer	1 Jan 2005	75% - 100%	1631463
Robert Joseph Fairbrook	Vice president	1 Apr 2014	Other	1230592

Based in Seattle

The principal office where Wise Planning, Inc. performs its advisory services is located at 5954 Kirkwood Pl N, Seattle, WA 98103, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 847-834-9473 or by fax 312-577-0403. The normal business hours are by appointment only on Other. You can find more information about the New York firm at linkedin.com/company/wise-planning/.