Kelley Investments, LLC (Del Mar)


Kelley Investments, LLC is a large advisory firm based in Del Mar. It manages $106 million of regulatory assets for 350 client accounts. It has been registered with the SEC as an adviser since 2017 and has operated in the jurisdiction of California.

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Kelley Investments provides financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. It prepares financial plans for more than 50 clients. On top of advisory services, the firm doesn't engage in other business activities.

Kelley Investments: assets under management

The assets under management (AUM) of Kelley Investments, LLC is $106 million. The firm's AUM has grown by 14% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $97 million in discretionary accounts and $9 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $323.33 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $180 thousand.

Investments

The firm invests in investment and business development companies the most. They account for 71% of the total AUM. The second-largest asset type is exchange traded securities, which make up 20% of the firm’s portfolio. Investments in cash and cash equivalents form 5% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Kelley Investments, LLC for their services and products based on a percentage of assets under management, fixed fees, and commissions. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Kelley Investments serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Kelley Investments is individuals with 105 clients and $71 million of assets under management. Among the 6 most similar advisory firms, Kelley Investments has the highest percentage of individuals out of all clients.


The amount of regulatory assets under management is $106 million for 140 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Kelley Investments doesn't advise any private funds.

Careers at Kelley Investments, LLC

The company employs 3 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Craig Patrick Kelley Cio/chief compliance officer 1 Jul 1996 Other 1244386
Kelley Family Trust 09/22/1994 Member 1 Jan 2017 75% - 100% xxx-xx-xxxx

Indirect Owners

The SEC currently registers 2 indirect owners.

Name Entity Date acquired Ownership Employer ID
Craig Patrick Kelley Trustee 1 Sep 1994 50% - 75% 1244386
Caren E Kelley Trustee 1 Sep 1994 50% - 75% 6764530

Based in Del Mar

The principal office where Kelley Investments, LLC performs its advisory services is located at 2175 El Amigo Road, Del Mar, CA 92014, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 858-350-1010 or by fax 858-350-1044. The normal business hours are 6:30am-5pm on Monday - Friday. You can find more information about the New York firm at kelleyinvestments.com.