Generations Wealth Planning LLC (Sarasota)

Name: Generations Wealth Planning LLC
Address: 1819 Main St., Sarasota, FL, 34236
Telephone: 941-316-0282

Generations Wealth Planning LLC is a large advisory firm based in Sarasota. It manages $132.03 million of regulatory assets for 382 client accounts. It has been registered with the SEC as an adviser since 2018 and has operated in the jurisdictions of Florida, Louisiana, Ohio, and Texas.

Generations Wealth Planning provides portfolio management for individuals and small businesses and portfolio management for businesses and institutional clients. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Generations Wealth Planning: assets under management

The assets under management (AUM) of Generations Wealth Planning LLC is $132.03 million, all of which is managed in discretionary accounts. The firm's AUM has gone down by -1% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $132.03 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $345.63 thousand each.

Generations Wealth Planning has custody of $36.3 million in cash and securities for 53 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 83% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 14% of the firm’s portfolio. Investments in investment grade corporate bonds form 1% of the total invested assets.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Generations Wealth Planning LLC for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Generations Wealth Planning serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Generations Wealth Planning is high net worth individuals with 38 clients and $108.16 million of assets under management. Among the 12 most similar advisory firms, Generations Wealth Planning has the 4th highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $132.03 million for 116 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Generations Wealth Planning doesn't advise any private funds.

Careers at Generations Wealth Planning LLC

The company employs 3 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Robert Emmett Lyons	Managing member	1 Jun 2016	75% - 100%	1020415
Kevin M Lyons	Chief compliance officer	1 Mar 2018	Other	6509704

Based in Sarasota

The principal office where Generations Wealth Planning LLC performs its advisory services is located at 1819 Main St., Sarasota, FL 34236, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 941-316-0282. The normal business hours are 9:00am - 5:00pm est on Monday - Friday. You can find more information about the New York firm at generationswealthplanning.com/.