Royale Asset Management LLC (Rochester)

Name: Royale Asset Management LLC
Address: 2980 East Ave, Rochester, NY, 14610
Telephone: 585-737-5381

Royale Asset Management LLC is a mid-sized advisory firm based in Rochester. It manages $52.4 million of regulatory assets for 22 client accounts. It has been registered with the SEC as an adviser since 2015 and has operated in the jurisdiction of New York.

Royale Asset Management provides financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Royale Asset Management: assets under management

The assets under management (AUM) of Royale Asset Management LLC is $52.4 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 5% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $52.4 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $2.38 million each.

Investments

The firm invests in exchange traded securities the most. They account for 47% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 32% of the firm’s portfolio. Investments in pooled investment vehicles form 10% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Royale Asset Management LLC for their services and products based on a percentage of assets under management and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Royale Asset Management LLC

The company employs 1 person that is either a part- or full-time employee. 100 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
William Frank Masucci	Managing member/cco	1 Nov 2015	75% - 100%	1267408

Based in Rochester

The principal office where Royale Asset Management LLC performs its advisory services is located at 2980 East Ave, Rochester, NY 14610 The mailing address of the firm is P.O. Box #365, Pittsford, NY 14534. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 585-737-5381. The normal business hours are by appointment only on Other. You can find more information about the New York firm at royaleassetmanagement.com.