Alliance Asset Allocation Ltd (London)

Alliance Asset Allocation Ltd is a large advisory firm based in London. It manages $72.96 million of regulatory assets for 1 client accounts. It has been registered with the SEC as an adviser since 2001.

Alliance Asset Allocation provides portfolio management for pooled investment vehicles. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Alliance Asset Allocation: assets under management

The assets under management (AUM) of Alliance Asset Allocation Ltd is $72.96 million, all of which is managed in discretionary accounts. The firm's AUM has gone down by -21% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $72.96 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $72.96 million each.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Alliance Asset Allocation Ltd for their services and products based on a percentage of assets under management, fixed fees, and performance-based fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Alliance Asset Allocation Ltd

Jon Scalera Ricciardi has been acting as President since 1 Sep 1984. Whittingdale Holdings Limited ("Whl") joined the executive team most recently as the 100% Shareholder Of Registrant.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Jon Scalera Ricciardi	Director	1 Sep 1984	Other	4343978
John Scalera Ricciardi	Director	1 Sep 1984	Other	2077465
Nicholas Denys Pearson Carn	Cio & director	1 Feb 1985	Other	4343973
Cursitor Alliance Holdings Limited ("Cahl")	100% shareholder of registrant	1 Jul 1990	75% - 100%	00-0000000
Mark R Manley	Company secretary	1 Nov 1997	Other	1294370
Ed Baker	Director	1 Jan 2000	Other	4344100
Whittingdale Holdings Limited ("Whl")	100% shareholder of registrant	1 Mar 2002	75% - 100%	00-0000000

Indirect Owners

The SEC currently registers 4 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
Alliance Capital Management L P	Sole shareholder	1 Aug 1991	75% - 100%	108477
Cursitor Alliance Llc ("Callc")	100% owner of cahl	1 Feb 1996	75% - 100%	22-3424339
Alliance Capital Management L.P.	93% shareholder of callc	1 Feb 1996	75% - 100%	13-4064930
Alliance Capital Management Corporation Of Delaware ("Acmcd")	100% shareholder of whd	1 Mar 2002	75% - 100%	13-2778645

Based in London

The principal office where Alliance Asset Allocation Ltd performs its advisory services is located at Devonshire House, London, W1 X 6 Jj, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 44-20-7470-0100 or by fax 44-20-7470-1511. The normal business hours are 9:00 a.m. to 5:00 p.m. on Monday - Friday.