Efficient Market Advisors, LLC (La Jolla)


Efficient Market Advisors, LLC is a large advisory firm based in La Jolla. It manages $808 million of regulatory assets for 1,851 client accounts. It has been registered with the SEC as an adviser since 2004 and has operated in the jurisdictions of Arizona, California, Maryland, and Texas.

Efficient Market Advisors provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, and selection of other advisers. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Efficient Market Advisors: assets under management

The assets under management (AUM) of Efficient Market Advisors, LLC is $808 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 21615% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $808 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $436.52 thousand each.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Efficient Market Advisors, LLC for their services and products based on a percentage of assets under management and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Efficient Market Advisors, LLC

Efficient Market Advisors, LLC is owned by Mary Patricia Morgan. Rebecca Wilson joined the executive team most recently as the Vice President, Chief Compliance Officer & Chief Operating Officer.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Herbert William Morgan Ceo / chief investment officer 1 Jul 2004 25% - 50% 1770152
Mary Patricia Morgan Owner 1 Jul 2004 25% - 50% 2247240
Jeffrey Campbell Anderson Senior vice president - sales 1 Jan 2008 Other 2834404
Jeffrey Campbell Anderson Chief compliance officer 1 Feb 2008 Other 2834404
Susan Hooper King Chief compliance officer 1 Jan 2009 Other 5637300
Erin Leann Lujan Chief compliance officer 1 Jan 2013 Other 6113084
David Benton Wescoe President and chief compliance officer 1 Feb 2014 Other 4187244
Rebecca Wilson Vice president, chief compliance officer & chief operating officer 1 Sep 2015 Other 2794523

Based in La Jolla

The principal office where Efficient Market Advisors, LLC performs its advisory services is located at 4180 La Jolla Village Drive, La Jolla, CA 92037, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 858-847-0690 or by fax 858-630-2828. The normal business hours are 7:00am-4:00pm on Monday - Friday. You can find more information about the New York firm at etfmanager.com.